Refreshed & Different
We are specialists in the UK Route to Market channel.
This is an exciting, dynamic and fast-evolving channel where brands reach their target shoppers and consumers through a wholesale distribution model. Ooberstock provides a full solution for the brands that we work with.
building value
We connect all of the key parts for you.
What we mean by this is that without the right partner, a robust distributor, trade marketing expertise, sales reach, activation and market intelligence to navigate your brand through this complex and highly fragmented channel, it is hard to gain traction.
Essentially, we join the dots for you and open the doors to help you navigate your way through.
Our offering links sales, marketing, insights,
logistics, storage and fulfilment - a real one stop shop.
Just because a brand has a listing in grocery doesn’t mean it will automatically thrive outside of that channel.
We come together as an entire team to launch the brands that we bring on. This ensures clarity, clear communication between all team members and ‘firing up’ the team to get stuck in.
May sound an obvious, but we like to make a big deal of this. By getting our arms around each brand and giving them the launch they deserve sets everything up for success.
Our trade relationships, intimate knowledge of the channel plus our expertise in trade marketing gives us a substantial edge and we build an activation plan which is aimed to get ‘best bang for your buck’ from the joint investment funds.
We help you build your brand top down and bottom up.
Who We Work With